Category Archives: Management
Why bother with product design?
Despite overwhelming evidence that companies with well designed products perform better than those without them, product design continues to be seen as an expensive luxury in some sectors of UK industry. Faced with such views, how do designers respond? Sadly, … Continue reading
March of the makers? – the need to invest in good product design
Chancellor George Osborne concluded his budget announcement earlier this year with the manufacturing-centric mantra: “We want the words ‘Made in Britain,’ ‘Created in Britain,’ Designed in Britain,’ ‘Invented in Britain’ to drive our nation forward. A Britain carried aloft by … Continue reading
Follow or lead? – The benefits of diversifying your products
The recent budget put a lot of emphasis on the role of manufacturing as an engine for growth, with George Osborne talking about ‘The march of the makers’. All stirring stuff, but how can the UK manufacturing sector – which has been badly … Continue reading